New appointments in retail and women’s business
Nike veteran Heidi O’Neill assumes the newly created role of VP, GM of Nike Stores, responsible for all aspects of Nike’s retail presence worldwide, including oversight of Nike-branded partner stores. O’Neill will be responsible for further elevating consumers’ experience of the Nike Brand at retail including development of new store concepts. O’Neill joined Nike, Inc. in 1998. During her 15-year tenure she has served in a variety of consumer-focused roles, including VP of US Apparel and most recently as VP, GM of Nike Women’s.
Amy Montagne has been appointed VP, GM of Nike Women’s. Montagne will be responsible for expanding Nike’s brand position with women and continuing to drive the current momentum within Nike’s Women’s business. Montagne joined Nike in 2005 and has held a range of global roles, including VP, Global Running Merchandising and, most recently, VP, GM of Global Merchandising.
Trevor Edwards, President, Nike Brand, said: