Strong brand from Rhine-Neckar region
Collagen protein manufacturer Gelita has been awarded “German Brand Award” for successful brand management in the category “Industry Excellence in Branding”. The prize was awarded by the German Design Council (Rat für Formgebung) and the German Brand Institute. In addition, the corporate film “You can see” won the renowned “Intermedia-globe Award” in gold at the “World Media Festival” in the category Public Relations / Image.
Michael Teppner, Global Vice President of Marketing & Communication at Gelita, who accepted the German Brand Award at the official ceremony in Berlin, said:
"We are really excited that the Gelita company and product brand are perceived in such a positive way. Along with excellent products and services, a consistent brand strategy is essential for setting standards in the global competitive environment"
Corporate video attracts international attention
Creative and technically outstanding – was the verdict of the jury at the “World Media Festival – global competition for modern media” on Gelita’s new corporate image film “You can see”. The film portrays the wide-ranging applications for gelatin and collagen peptides in a creative way, providing the viewer with a new perspective on the world. As part of the “World Media Festival 2016” – the renowned Festival for Corporate Film, TV, Web, Web TV and print production – Stephan Ruhm, Marketing and Communications, accepted the “Intermedia-globe Award” in gold for GELITA at the official awards ceremony in Hamburg.