Sleep improvement app for iPhone and iPod touch
Big Health today announced that Sleepio, a new app that provides a personalised, evidence-based way to help overcome poor sleep without pills or potions, is now live in the App Store. Designed by world sleep expert Professor Colin Espie (University of Oxford), the Sleepio App aims to help the millions worldwide who struggle with poor sleep by providing a personalised program of proven Cognitive Behavioural Therapy (CBT) techniques. These techniques help the user get their sleep schedule, thoughts and lifestyle into shape.
"A few years ago I developed insomnia. Despite the strong evidence behind talking therapies such as CBT, all my doctor would give me was sleeping pills. I ended up self-administering a course of CBT using a book written by sleep expert Professor Colin Espie. Within weeks my insomnia was cured, sparking the idea to use technology to make these evidence-based techniques more accessible and engaging. I connected with Professor Espie and together we founded Big Health, with Sleepio as our first product."
Peter Hames, CEO of Big Health
Sleepio imports sleep data from fitness tracking devices such as the Jawbone UP and will integrate with HealthKit iOS 8 when available, to provide users with a clear and current overview of their sleep profile. This data, with user permission, then fuels a highly personalised sleep program to help promote better thoughts and behaviours, all presented by The Prof, your virtual animated sleep expert, and his narcoleptic dog Pavlov. The Prof is there whenever you need him – a Help Me Now feature provides moment-by-moment help tailored to your current context and the program is customised to each user’s problems and progress.
"Millions of people experience sleep problems – whether that’s falling asleep, staying asleep or with the quality of their sleep. Sleepio is a ground-breaking, clinically-proven digital sleep improvement program that uses proven CBT techniques to help users with persistent sleep problems."
Professor Colin Espie
Unlike existing sleep apps that simply track the user’s sleep or offer basic relaxation exercises, Sleepio is a revolutionary new type of “digital medicine,” backed by gold-standard clinical evidence. In the world’s first placebo-controlled randomised clinical trial for a digital sleep program, the course featured in the Sleepio App was shown to be comparable in effect to face-to-face therapy, on average helping long-term poor sleepers:
- Fall asleep 56% faster
- Reduce nighttime awakenings by 63%
- Boost daytime energy and concentration by 58%
Sleepio is the first product from digital health start-up Big Health, founded by Professor Colin Espie and ex-insomnia sufferer and Oxford graduate Peter Hames. Big Health creates highly-personalised, scientifically-validated behavioural medicine programs delivered via web and mobile. Using tracked data and applying best practice from consumer technology, Big Health is creating the next generation of digital healthcare. By making behavioural medicine accessible, affordable and usable, Big Health aims to provide effective alternatives for those with chronic problems such as persistent poor sleep.
The Sleepio App is available for free on the App Store for iPhone and iPod touch or at http://www.sleepio.com/iphone/download/. The app includes 7 days free access after which users choose Instant Sleep Help for £2.99/month, Long Term Sleep Improvement for £99 for 12 weeks access; or continue for free and access the Sleep Diary and Your Schedule features only.