Personalised health assessment at the touch of a button
The demands and stress of 21st century living have led to diet and well-being suffering, with nutrient deficiencies and diet-related illnesses becoming the norm. Despite a cultural shift towards healthier living, it’s more complicated than ever to find personally relevant, credible advice, and it’s increasingly evident that even the healthiest of diets can still lack key nutrients.
VITL is a UK-based nutrition startup aiming to make staying healthy a little easier with the introduction of its latest service; a free-to-use, interactive wellbeing assessment powered by Artificial Intelligence (AI). Driven by the belief that health shouldn’t be a hassle, London based VITL has created an in-app technology to keep nutritional needs in check at the touch of a button.
VITL founder Jonathan Relph explains:
“Everyone has a different genetic make up and leads individual lifestyles. Without the help of a personal nutritionist, determining how best to address your specific nutritional needs can be difficult, confusing and costly. With VITL’s new service we hope to bring similar insight but without the cost.”
Powered AI that encapsulates the combined knowledge of a panel of health experts, the software assesses the user’s nutritional status via a live digital consultation and real time formulates a score for the user in the following five key pillars of health; digestion, energy, mood, immune system and antioxidant status.
This data is used to formulate a personalised nutrition plan, with the latest advice and health tips relevant to that particular user continually delivered through the app, alongside a vitamin pack designed to target the user’s unique nutritional needs. The user can then track changes in their health via the app which will continue to provide the latest studies and advice, as well as follow-up assessments to adapt the user’s nutrition plan to their progress.
VITL are already working on integrating data from DNA, other diagnostics tests and wearable devices to provide a more in-depth insight for the user.