All gear and no idea
Fitness faddists in the UK are investing heavily in health and fitness clothing, equipment and gym memberships that are going unused, according to new research.
A new survey of 1,000 UK adults found that despite many gym goers claiming that the help of nutrition and fitness professionals, such as PTs, is cost-prohibitive – many are making uneconomical choices towards other aspects of health and fitness.
The data shows that the nation has spent more than £249,600,000 on gym clothing and equipment that has gone unused in the last year. UK adults spent an average of £52 each in 2015 on health and fitness clothing and equipment – with 1 in 10 admitting they never once used what they bought. According to the data, the average pair of running trainers costs £37, despite the average Brit running just 11 miles per year – a cost of £3.36 per mile. The research also found that gym goers spent an average of £550 on gym membership in 2015, despite only having been 13.5 times in that time – a cost of £40 per visit.
Many UK adults are now also happily spending money on home gym equipment instead of professional fitness help – which the survey found also appears to be an uneconomical choice. 1 in 5 (19%) of Brits now has some form of gym equipment in the home, yet the majority (53%) use it less than once per month. Women aged 26-45 years old are the most likely to have some sort of home gym equipment – but 1 in 3 admit this is more to do with feeling self-conscious while exercising in public, than with the cost.
Simon Bubb, managing director at Be A Better You, who conducted the research, comments:
“When making the commitment to getting fit and healthy, the investment should be more than just financial - it’s about investing the time and mental energy, as well as physical, into making a lifestyle change. It’s very easy to sign up to a gym, go shopping and kit yourself out with the latest fitness gear, but what use is it if that investment lays dormant?"